About Us

Daniel’s Home Center is a family-owned furniture company built on trust, service, and a deep connection to the community. Founded over three decades ago by Daniel Rosenberg, our mission has always been to help families create beautiful, comfortable homes—without the stress.

From our early days in Southern California to our expansion online, we’ve stayed true to our values: quality products, fair pricing, and personalized care for every customer. Whether you shop with us in-store or online, you’re part of the Daniel’s family.

We believe everyone deserves a home they’re proud of, which is why we offer flexible financing, fast delivery, and friendly service that feels like home. Our story is one of hard work, heart, and family—and we’re proud to bring that spirit into every living room we furnish.

Our History

1991

Daniel Rosenberg arrived in Los Angeles from Chile in 1989, bringing with him years of entrepreneurial experience. By 1991, he had launched his first business in the U.S. with partners, opening a furniture store in Whittier. Shortly after, he took over the company and began building his own legacy.

2001

By the early 2000s, Daniel had established a strong presence in Orange County with Daniel’s Home Center. In 2001, his family joined him fully in the business, helping grow it into one of the most recognized names in the local furniture market.

2004

Daniel and his family expanded further with the opening of their flagship Daniel’s Mega Store, one of the largest in the area. That same year, they founded the Festival of the Children and Rosenberg Senior Center, reflecting their deep commitment to giving back to the community.

2025

Today, Daniel’s Home Center continues to thrive as a family-run business, blending tradition with innovation. With a strong eCommerce platform, multiple physical locations, and a loyal customer base, the Rosenberg family’s commitment to quality, affordability, and community remains stronger than ever.